Tech
The Company Has Responded by Raising Retail Prices, Which in Turn Has Weakened Demand Across Those Product Lines
ZayNewsFast. Clear. Brief.
Samsung has warned that the global memory chip shortage will worsen next year and persist until at least 2028. Speaking during its Q2 2026 earnings call, the company said the ongoing DRAM and NAND supply crunch is expected to intensify in 2027, raising the prospect of significant price hikes on consumer products. While the AI-driven demand surge has delivered record sales and profits for Samsung's semiconductor division, the soaring component costs are now squeezing margins on its own Galaxy smartphones and televisions. The company has responded by raising retail prices, which in turn has weakened demand across those product lines.
Source: Webtekno
